Barbara Alli is a singer, songwriter, creative entrepreneur, and cultural connector based in Vienna, Austria. Born in Ghana and raised in Nigeria, she grew up immersed in Yoruba culture, where music, rhythm, storytelling, and community are central to daily life. From childhood, Barbara expressed a free, lively, and resilient spirit — creating, performing, and supporting her family through her creativity.

Her work combines music, fashion, and humanitarian efforts. Barbara’s fashion brand, Handmade Story, launched in 2014, sources fabrics from Africa (Ghana & Nigeria) and supports local artisans and women, providing opportunities for education, family support, and sustainable livelihoods. After a decade, she closed her fashion store in 2024 to focus fully on music.

Barbara’s humanitarian work includes supporting orphanages in Kenya since 2010, with annual donations during the holidays, increasing during COVID. In 2026, she plans to personally visit the children she has supported with the help of her audience.

Barbara’s mission is to empower, uplift, and reconnect people through music, live experiences, and creative projects — touching hearts, minds, and spirits.

About

Barbara Alli started singing at six and recognized her talent in a Nigerian choir by ten. In 2011, she left her job as an English assistant and committed fully to music. She traveled to Aruba to attend an artist convention where her intention about her career completely changed. She pursued vocal training, music theory, acting and met with other international artists, later attended piano class in Vienna, recording her debut album Non-Stop Journey (2012), which shaped her artistic independence and led her to focus on live performance.

In 2014, she launched her fashion brand Handmade Story and showcased at Vienna Fashion Week, a sports magazine collaboration, Alamande Belfor and FRESH - black Austrian magazine by Simon Inou..

Between 2013 and 2024, Barbara performed extensively across Austria and Germany, founded her own band, presented her collection at Vienna Fashion Week, and collaborated with multiple musicians and cultural institutions. Notable collaborations include Werner Pontigam (WP Calling), Adam Project, and Western Union, Djungel Wien, Alamande BELFOR, Simon Inou, Ethiopian Airlines. She appeared on major media platforms including ORF, ATV, Ö24, and international outlets (Parndorf).

In 2024, she closed the store to return fully to music, traveling to Nigeria to record her debut EP.

On January 1, 2026, Barbara released her debut EP “Home Coming”, marking a powerful chapter in her career centered on live performances, touring, and global engagement.


CAREER IN MUSIC & ENTERTAINMENT

Selected venues & institutions: